Cookie Policy
Manage your cookie preferences
You can change your cookie preferences at any time by clicking the button below. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent immediately.
About our cookies policy
This cookies policy is issued on behalf of Mind Tools Ltd. Our cookies policy explains how cookies and other tracking devices are used on our website at www.mindtools.com.
1. About cookies and how we use them
Cookies are small data files which are placed on your computer or other device when you visit our website. The cookies are then used to gather information about your use of a site or in some cases, to allow you to be recognised as an existing user when returning to our website.
Cookies are commonly used to help websites work more efficiently and to provide information to website owners. They help our website to work in the way that you would expect so that we can provide you with a good experience when you use our website.
Note that where we provide links to other websites, such as the link we provide to our Facebook, Twitter, Instagram and LinkedIn social media pages, those third-party websites may also use cookies and you should familiarise yourself with the cookies information that they provide on their own websites. We are not responsible for any cookies used on third party websites to which we may provide links.
More specifically, we use the types of cookies below at www.mindtools.com. This table also provides information about what the cookies are used for.
Necessary
| Cookie | Type | Duration | Description |
| secure_customer_sig | https | 1 year | Shopify sets this cookie to be used in connection with customer login. |
| cart_currency | https | 14 days | Shopify sets this cookie to remember the user’s country of origin and populate the correct transaction currency. |
| _orig_referrer | https | session | Shopify sets this cookie to be used in connection with shopping cart. |
| cart_sig | https | 14 days | Shopify sets this cookie to be used in connection with store checkout. |
| shopify_pay_redirect | https | 1 hour | Shopify sets this cookie to enable secure online payment and checkout. |
| __cfruid | https | session | Cloudflare sets this cookie to identify trusted web traffic. |
| _pay_session | https | session | Shopify sets this cookie to enable secure checkout and payment function on the website. |
| CookieConsent | zoominfo.com | Privacy/GDPRStores data for users who consent to Cookies. | |
| __cf_bm | zoominfo.com | Privacy/GDPRcookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode. | |
| lrsync | .clickagy.com | 365 days | AdvertisingCookie to sync identification to our data partner LiveRamp for ad targeting. |
| _ga | .clickagy.com | 365 days | AdvertisingCookie to identify end users for ad targeting. |
| chs | .aorta.clickagy.com | 365 days | AdvertisingPrevents multiple device syncs with our data partners. |
| visitorid | .ws.zoominfo.com | 730 days | Old Websights ScriptWebsights cookie for tracking visitors and matching against ZoomInfo database. |
| insent-user-id | User domain | 730 days | Old Chat ScriptIt’s a first party cookie for maintaining a unique visitor identifier. This storePersonally Identifiable information. |
| _zitok | User domain | 730 days | Zoominfo ScriptIt’s a first party cookie for maintaining a unique visitor identifier. This store Personally Identifiable information. |
| _px3 | zoominfo.com | 5 minutes | Zoominfo ScriptRelated to the perimeter X security layer. |
| __cf_bm | zoominfo.com | 30 minutes | Zoominfo ScriptRelated to the CloudFlare security layer. |
| _vis_opt_exp_{CAMPAIGNID}_ goal_{GOALID} | 100 days | This cookie is created when a campaign goal is triggered. This cookie, when created, will always have a value of 1. | |
| _vis_opt_test_cookie | Expires on browser close | This cookie is created to detect if the cookies are enabled on the visitor’s browser or not. It also helps in tracking the number of browser sessions a visitor has gone through. The value of this cookie is always 1. | |
| _vis_opt_exp_{CAMPAIGNID}_ combi | 100 days | This cookie is created when a visitor is chosen for a particular variation for a test. This cookie makes sure that visitors see the same variation when they revisit the page in the future. Here the Control has a value of 1, Variation #1 has a value of 2, Variation #2 has a value of 3, and so on. | |
| _vis_opt_exp_{CAMPAIGNID}_ exclude | 100 days | This cookie is created when a visitor has been excluded from a Test Campaign due to the traffic percentage specifications. The value is always 1. | |
| _vis_opt_exp_{CAMPAIGNID}_ split | 100 days | This cookie is created when one of the variations is chosen for the visitor, but the visitor is not yet redirected to the variation page. It exists so that VWO can verify that the variation page corresponds to the chosen variation after landing on the page. The value is >=2 (as 1 corresponds to Control and it’s not created in case the Control is chosen). | |
| _vis_opt_s | 100 days | This cookie tracks session created for a visitor, i.e., the number of times the browser was closed and reopened. The value is >=1, followed by a pipe sign. For example, the value of 2 indicates that the visitor restarted the browser once while 3 means twice. | |
| _vis_opt_out | 10 years | This cookie indicates that the visitor should not be made part of any campaign. Its value is 1. | |
| _vwo_uuid | 10 years | This cookie generates a unique id for every visitor and is used for the report segmentation feature in VWO, and it also allows you to view data in a more refined manner. | |
| _vwo_uuid_{CAMPAIGNID} | 10 years | This cookie is created for each cross-domain campaign. It generates a unique id for every visitor and is used for the report segmentation feature in VWO, and it also allows you to view data in a more refined manner. | |
| _vwo_ds | Depends on the retention period of the account. | This cookie stores persistent visitor-level data for VWO Insights. | |
| _vwo_sn | 30 mins and reset again to 30 mins on visitor activity. | This cookie stores session-level information. | |
| _vwo_uuid_v2 | 366 days | This cookie calculates unique traffic on a website. | |
| _vis_opt_exp_{CAMPAIGNID}_combi_choose | Persists until campaign changes are applied. | This cookie stores the chosen combination. It’s a temporary cookie that gets deleted when the campaign changes are applied. | |
| _vwo_referrer | 15 secs | This cookie stores referral info allowing VWO to identify the original Traffic source in case of the Split URL campaign. | |
| _vwo | Expires in 2096 Years | This cookie is a jar of all the cookies. It is currently created only for the Safari browser. In the future, it would replace all the cookies. The actual expiry of a cookie doesn’t matter as it stores the expiry of cookies set in it and keeps on expiring them. | |
| _vwo_global_opt_out | 100 days | This cookie is persisted when a visitor opts out of vwo on all websites in a given browser. | |
| _vwo_ssm | 3650 days | This cookie is used for testing and is created only on sites that use the HTTP protocol. This is used to check if VWO can create cookies on them, post which this cookie is deleted. | |
| _vis_opt_exp_{CAMPAIGNID}_goal_{GOALID}_{ACCID} | 100 days | This cookie is created when a campaign goal is triggered. When created, this cookie always has a value of 1. | |
| _vis_opt_exp_{CAMPAIGNID}_combi_{ACCID} | 100 days | This cookie is created when a visitor is chosen for a particular variation of a test. It ensures that visitors see the same variation when they revisit the page. Here the Control always has the value of 1, Variation #1 always has the value of 2, Variation #2 has the value of 3, and so on. | |
| _vis_opt_exp_{CAMPAIGNID}_exclude_{ACCID} | 100 days | This cookie is created when a visitor has been excluded from a campaign due to the traffic percentage specifications. The value of this cookie is always 1. | |
| _vis_opt_exp_{CAMPAIGNID}_split_{ACCID} | 100 days | This cookie is created when one of the variations is chosen for the visitor, but the visitor is not yet redirected to the variation page. Using this, VWO verifies that the variation page corresponds to the chosen variation after landing on the page. The value will always be >=2 as it won’t be created in case the control is chosen. | |
| _vwo_uuid_{CAMPAIGNID}_{ACCID} | 10 years | This cookie is created for each cross-domain campaign. It generates a unique id for every visitor and is used for the report segmentation feature in VWO. It also allows you to view data in a refined manner. | |
| _vis_opt_exp_{CAMPAIGNID}_combi_choose_{ACCID} | Persists until campaign changes are applied. | This cookie stores the chosen combination. It’s a temporary cookie that gets deleted when the campaign changes are applied. | |
| _vwo_global_opt_out | 100 days | This cookie is persisted when a visitor opts out of vwo on all websites in a given browser. | |
| debug_vis_opt_exp_{CAMPAIGNID}_goal_{GOALID} | 100 days | This cookie is created when a Test Campaign goal is triggered. This cookie, when created, will always have a value of 1. | |
| debug_vis_opt_test_cookie | Expires on session expiration. | This cookie is created to detect if the cookies are enabled on the visitor’s browser or not. It also helps in tracking the number of browser sessions a visitor has gone through. The value of this cookie is always 1. | |
| debug_vis_preview_{ACCOUNTID} | Expires on session expiration. | This cookie is generated when you switch variations in preview mode. | |
| debug_vis_opt_exp_{CAMPAIGNID}_combi | 100 days | This cookie is created when a visitor is chosen for a particular variation for a test. This cookie ensures that visitors see the same variation when they revisit the page in the future. Here the Control always has the value of 1, Variation #1 always has the value of 2, and Variation #2 has a value of 3, and so on. | |
| debug_vis_opt_exp_{CAMPAIGNID}_exclude | 100 days | This cookie is created when a visitor has been excluded from a Test Campaign due to the traffic percentage specifications. The value is always 1. | |
| debug_vis_opt_exp_{CAMPAIGNID}_split | 100 days | This cookie is created when one of the variations is chosen for the visitor, but the visitor is not yet redirected to the variation page. It exists so that VWO can verify that the variation page corresponds to the chosen variation after landing on the page. The value is >=2. As 1 corresponds to control and it’s not created if control is chosen. | |
| debug_vwo_uuid | 10 years | This cookie generates a unique id for every visitor and is used for the report segmentation feature in VWO, and it also allows you to view data in a more refined manner. | |
| debug_vwo_ds | Depends on the retention period of the account. | This cookie stores persistent visitor-level data for VWO Insights. | |
| debug_vwo_sn | 30 mins and reset again to 30 mins on visitor activity. | This cookie stores session-level information. | |
| _vis_opt_exp_{CAMPAIGNID}_combi_choose_{ACCID} | Persists until campaign changes are applied. | This cookie stores the chosen combination. It’s a temporary cookie that gets deleted when the campaign changes are applied. | |
| debug_vwo_referrer | 15 secs | This cookie stores referral info allowing VWO to identify the original Traffic source in case of the Split URL campaign. | |
| debug_vis_opt_variation_page | Expires on session expiration. | This cookie persists the selection by the person using previews. |
Functional
| Cookie | Type | Duration | Description |
| __cf_bm | https | 30 minutes | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
| localization | https | 1 year | Flickr sets this cookie to to track usage of photo galleries embedded from Flickr. |
| UserMatchHistory | https | 1 month | LinkedIn sets this cookie for LinkedIn Ads ID syncing. |
| bcookie | https | 1 year | LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID. |
| lidc | https | 1 day | LinkedIn sets the lidc cookie to facilitate data center selection. |
| bscookie | https | 1 year | LinkedIn sets this cookie to store performed actions on the website. |
| __lc_cid (customerId) | 2 years | The purpose of this cookie is to verify the identity of a customer created in Yomdel LiveChat These cookies do not store any personal information that would allow someone to identify your customer, like the customer’s name, IP address, geolocation, etc. | |
| __lc_cst (customerSecureToken) | 2 years | The purpose of this cookie is to verify the customer’s token. These cookies do not store any personal information that would allow someone to identify your customer, like the customer’s name, IP address, geolocation, etc. |
Analytics
| Cookie | Type | Duration | Description |
| _ga | https | 2 years | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. |
| _gid | https | 1 day | Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website’s performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. |
| _gcl_au | https | 3 months | Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services. |
| _ga_BZ6K0BXDBX | https | 2 years | This cookie is installed by Google Analytics. |
| _utma | https | 2 years | This cookie is installed by Google Analytics. |
| _utmb | https | 2 years | This cookie is installed by Google Analytics. |
| _utmc | https | 2 years | This cookie is installed by Google Analytics. |
| _utmt | https | 2 years | This cookie is installed by Google Analytics. |
| _utmz | https | 2 years | This cookie is installed by Google Analytics. |
| CONSENT | https | 2 years | YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data. |
| _landing_page | https | session | Shopify installs this cookie to track landing pages. |
| _y | https | session | This cookie is associated with Shopify’s analytics suite. |
| _s | https | session | This cookie is associated with Shopify’s analytics suite. |
| _shopify_y | https | session | This cookie is associated with Shopify’s analytics suite. |
| _shopify_s | https | session | This cookie is associated with Shopify’s analytics suite. |
| _shopify_sa_t | https | session | This is a Shopify analytics cookie relating to marketing and referrals. |
| _shopify_sa_p | https | session | This is a Shopify analytics cookie relating to marketing and referrals. |
| cart_ts | https | 14 days | Shopify sets this cookie which is used in connection with checkout. |
| _gat_UA-236631-1 | https | 1 minute | A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to. |
Advertisement
| Cookie | Type | Duration | Description |
| _fbp | https | 3 months | This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. |
| YSC | https | session | YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages. |
| VISITOR_INFO1_LIVE | https | 5 months 27 days | A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface. |
| yt-remote-device-id | https | never | YouTube sets this cookie to store the video preferences of the user using embedded YouTube video. |
| yt-remote-connected-devices | https | never | YouTube sets this cookie to store the video preferences of the user using embedded YouTube video. |
| fr | https | 3 months | Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin. |
| personalization_id | https | 2 years | Twitter sets this cookie to integrate and share features for social media and also store information about how the user uses the website, for tracking and targeting. |
Others
| Cookie | Type | Duration | Description |
| LANG | https | 9 hours | No description. |
| keep_alive | https | 30 minutes | No description. |
| _tracking_consent | https | 1 year | No description available. |
| _shopify_tm | https | 30 minutes | No description available. |
| _shopify_tw | https | 14 days | No description available. |
| _shopify_m | https | 1 year | No description available. |
| _shopify_d | https | session | No description available. |
| _shopify_evids | http | session | No description. |
| cart | https | 14 days | This cookie is used in connection with the shopping cart. |
| cart_ver | https | 14 days | No description available. |
| _hjSessionUser_2786709 | http | 1 year | No description. |
| _hjSession_2786709 | http | 30 minutes | No description. |
| AnalyticsSyncHistory | http | 1 month | No description. |
| ln_or | http | 1 day | No description. |
| muc_ads | http | 2 years | No description. |
| li_gc | http | 5 months 27 days | No description. |
| _dd_s | https | 15 minutes | No description available. |
| _hjSessionUser_3196746 | http | 1 year | No description. |
| _hjSession_3196746 | http | 30 minutes | No description. |
| CognitoIdentityId-eu-west-2%3A5c392f6c-8dbf-47da-a1af-d10af2e12732 | http | 1 year | No description. |
| Nova.CurrentSession | http | 1 hour | No description. |
| _secure_session_id | https | 1 day | No description available. |
| cookietest | http | session | No description. |
| dd_cookie_test_abb630bc-d3f6-4b86-ac89-adff23da2db5 | http | past | No description. |
| dd_cookie_test_e5b62332-83e2-4117-b0db-4cb779470137 | http | past | No description. |
| dd_cookie_test_b2878cc5-6f8b-47e8-90ea-ad5caca15e35 | http | past | No description. |
| dd_cookie_test_1c0e8f11-1e2c-4fa5-aaeb-691421901b86 | http | past | No description. |
| dd_cookie_test_e826ba48-1717-47bd-817d-75abf200a47b | http | past | No description. |
| dd_cookie_test_8b928da1-030c-406a-b831-acd8c234299d | http | past | No description. |
| dd_cookie_test_ff082d1d-8ade-4cc1-935d-a8745c7a5017 | http | past | No description. |
| dd_cookie_test_a342891f-3e5d-4411-b539-7a876fa72c61 | http | past | No description. |
| dd_cookie_test_a3e53bc1-fc36-4326-80b5-5ce52f1fdab7 | http | past | No description. |
| dd_cookie_test_91a6111b-26ec-4b24-8dc8-45dd4f3c246b | http | past | No description. |
| dd_cookie_test_6e3bbd3f-6546-4a4d-b972-3c0a3e714929 | http | past | No description. |
| dd_cookie_test_03c443cd-01df-405c-9590-53cc3fe8cd80 | http | past | No description. |
| dd_cookie_test_090d3a63-2465-49ed-ad9a-d25dfd4f5335 | http | past | No description. |
| dd_cookie_test_7c3fdd3c-7093-4a32-99e1-3c3fcb87d774 | http | past | No description. |
| dd_cookie_test_c2d5255d-4138-4c1a-9bae-2917a3e1993d | http | past | No description. |
| ab | .agkn.com | Data – Owned by Neustar (formerly Aggregate Knowledge) enables real time targeting and u Consumer profiling functionality for advertising. | |
| u | .agkn.com | Data – Owned by Neustar (formerly Aggregate Knowledge) – enables real time targeting and u Consumer profiling functionality for advertising. | |
| ssi | .sitescout.com | Data – This cookie is used to deliver adverts more relevant to users and their interests. | |
| demdex | .demdex.net | Data – This cookie helps Adobe Audience Manager perform basic functions such as visitor identification, ID synchronization, segmentation, modeling, reporting, etc. | |
| dpm | dpm.demdex.net | Data – This cookie helps Adobe Audience Manager perform basic functions such as visitor identification, ID synchronization, segmentation, modeling, reporting, etc. | |
| _cc_id | .crwdcntrl.net | Data – This cookie collects statistical information in an anonymous form about website visitors. The data collected includes number of visits, avg. time spent on site, and page URLs. This data is then used to deliver relevant content for targeted advertising. | |
| _cc_dc | .crwdcntrl.net | Data – This cookie collects statistical information in an anonymous form about website visitors. The data collected includes number of visits, avg. time spent on site, and page URLs. This data is then used to deliver relevant content for targeted advertising. | |
| rla3 | .rlcdn.com | Data – This cookie is used to deliver adverts more relevant to users and their interests. It is also used to limit the number of times users see an advertisement as well as help measure the effectiveness of advertising campaigns. | |
| pxrc | .rlcdn.com | Data – This cookie is used to deliver adverts more relevant to users and their interests. It is also used to limit the number of times users see an advertisement as well as help measure the effectiveness of advertising campaigns. | |
| IDE | .doubleclick.net | Exchange – These cookies are set by a third party (DoubleClick) and are used for serving targeted advertisements that are relevant to you across the web. | |
| i | .openx.net | Exchange – An OpenX cookie, a random string created to recognize user end device for the purpose of delivering advertisements and the timestamp of creation separated by |. By matching this cookie with data collected by Advertising Partners, more relevant ads can be delivered. | |
| script-src | js.zi-scripts.com | ZI Unified Script *NOTE: Clickagy is the ZoomInfo DSP. These cookies are used only in connection with MarketingOS. | |
| script-src | ws.zoominfo.com | WebSights Script *NOTE: Clickagy is the ZoomInfo DSP. These cookies are used only in connection with MarketingOS. | |
| script-src* | tags.clickagy.com | Clickagy Script *NOTE: Clickagy is the ZoomInfo DSP. These cookies are used only in connection with MarketingOS. | |
| connect-src* | aorta.clickagy.com | XHR call from Clickagy *NOTE: Clickagy is the ZoomInfo DSP. These cookies are used only in connection with MarketingOS. | |
| connect-src* | hemsync.clickagy.com | XHR call from Clickagy *NOTE: Clickagy is the ZoomInfo DSP. These cookies are used only in connection with MarketingOS. | |
| frame-src* | hemsync.clickagy.com | Hashed email sync iFrame *NOTE: Clickagy is the ZoomInfo DSP. These cookies are used only in connection with MarketingOS. | |
| script-src | js.zi-scripts.com | ZI Unified Script. | |
| script-src | ws-assets.zoominfo.com | FormComplete Script. | |
| connect-src | ws.zoominfo.com | FormComplete API calls. | |
| script-src | js.zi-scripts.com | ZI Unified Script. | |
| script-src | schedule.zoominfo.com | Schedule Script. | |
| connect-src | api.schedule.zoominfo.com | Schedule API Calls. | |
| script-src | js.zi-scripts.com | ZI Unified Script. | |
| script-src | [projectname].widget.insent.ai | Chat Script. | |
| connect-src | [projectname].widget.insent.ai | Chat API Calls. | |
| frame-src | [projectname].widget.insent.ai | Chat iFrame UI Element. |
2. Cookie settings and more information
Broadly, you can block cookies by activating the setting on your browser which allows you to refuse the setting of cookies. Be aware however that if you use browser settings to block cookies, you may not be able to access all or some parts of the site and our site may not work as intended. This is especially the case for our website because we use a minimal number of cookies and these are aimed at making our website function properly in the way that you would expect. You can find out more about how to manage and delete cookies by visiting www.allaboutcookies.org.
3. Consent to use of cookies from our website
English law requires all websites to request permission when using cookie technology. If your browser is set to accept cookies and other similar technologies and if you continue to use our website, then we will understand this to mean that you consent to the use of cookies or other similar technologies. However, if you wish to remove or stop use of cookies from our site then you should either stop using the site or adjust the settings of your browser as explained above, to reject or disable cookies.